GTM Manager

The GTM team focuses in ensuring devices and other product portfolio execution in the market is flawless. This entails ensuring our devices and other product portfolio are available across the country, have the right features/benefits which merchants desire, teams are always trained on the right ways of selling, teams are correctly incentivized, defining various SOP covering all kinds of situations. This will be an individual contributor role and will report into the Offline GTM execution Lead.

Responsibilities:

Business Operations -

Tracking Device and other product portfolio Metrics - Sales Plan Target vs Achievement / Active Devices (and other product portfolio )/ Targeted Transactions from Devices

Data Analysis for rolling out monthly GTM Plan / Target cohort identification & whitelisting process

Executing offers on device merchants / spend tracking of schemes

Ensuring field team communication on any changes are cascaded clearly and on time

Being the SPOC for all queries raised by the sales team and ensuring that they are handled in a timely manner

Ensuring regular market visits to be on top of merchant requirements w.r.t devices and other product portfolio

Ensuring regular planned feedback sessions are conducted with sales team to ensure all business pain points are understood and solved for

Ensuring SOPs created for any kind of execution are adhered to

Coordinating with sales leadership for any kind of region specific or overall requirement and following up to ensure things are taken to closure

Staying on top of competition activities and suggesting/implementing required changes in pricing, distribution, promotion, communication, product features, etc.

Ensuring feedback collected from merchants is processed in an intelligent manner by generating insights out of data and using those insights for sharper execution

Getting work done through seamless coordination between different cross functional stakeholders from sales / operations / logistics / product / engineering / training , etc.

Logistics Operations:

Ensuring availability of devices & Sim card stock (and other product portfolio ) across the country through proper stakeholder management and data analysis of sales trends

Ensuring business requirements on reverse logistics are implemented seamlessly

Executing all kind of business requirements on logistics to cover all bases

Business Analytics:

Ensuring device and other product portfolio success metrics are defined & keep on evolving basis business need

Ensuring accurate reporting is done across relevant metrics on devices through self data analysis as well as coordinating with Analytics for the same

Merchant Help Desk Operations:

Ensuring merchant complaints on devices are adhered to within defined TAT & coordinating with internal stakeholders in case anything is broken.

Proactively defining issues to be solved which MHD complaints directly/indirectly indicate

Ensuring tasks created from MHD IVR and Bot flows are executed and closely tracked

Product:

Device Operational Metrics and other product portfolio: Manifestation of Tasks / offers on Ace as well as other business operations

Suggesting necessary improvements to product through market insights and getting them implemented

Training:

Ensuring field team is trained & is always aware on all relevant product changes

Coordinating with training team to ensure content to train sales team is created in a complete, proper & timely manner

Requirements:

MBA from Tier 1 campus with 5-6 years of work experience

Drive for result, able to demonstrate/quantify success related to established targets and metrics

Problem solving abilities with strong bias for impact

Exposure to the startup environment is an added advantage.

Experience in Telecom, FMCG, Retail is highly preferred (B2C experience)