Influencer Marketer
Experience: 1-3 years (Agency experience preferred)
Role Overview
Webenza is seeking a dynamic and passionate Influencer Marketer to join our growing team.
You will lead and execute influencer marketing campaigns for various brands, manage
influencer shoots, coordinate between influencers and clients, and develop creative strategies
that drive brand engagement and awareness.
You will be the crucial bridge between the brand’s vision and the influencer’s voice, ensuring
impactful collaborations that resonate with target audiences.
Why Join Webenza?
• Work with some of the best brands across industries.
• A vibrant, collaborative, and energetic team environment.
• Opportunities to experiment, grow, and make a real impact.
• Access to exciting influencer and celebrity networks.
Key Skills & Requirements
• 1–3 years of experience in influencer marketing, preferably at a digital or creative agency.
• Strong understanding of social media platforms, trends, and influencer ecosystems.
• Excellent organizational and multitasking skills to manage multiple brands and projects
simultaneously.
• Strong communication and negotiation skills.
• Creative thinker with a keen eye for storytelling and brand communication.
• Ability to work under pressure and meet tight deadlines.
• Proficiency in using influencer platforms and social listening tools is a plus (e.g.,
Upfluence, Qoruz, Winkl, etc.).
Key Responsibilities
1. Influencer Management & Coordination
• Identify, shortlist, and onboard relevant influencers across platforms for multiple
brands.
• Negotiate contracts, deliverables, timelines, and budgets with influencers and agencies.
• Manage day-to-day communication with influencers, creators, and talent managers.
• Coordinate between internal teams, clients, and influencers to ensure seamless project
execution.
2. Shoot Planning & Execution
• Plan, organize, and manage influencer shoots (photo and video) – from
conceptualization to execution.
• Handle logistics for shoots, including booking locations, permissions, props, stylists,
and travel (where required).
• Ensure deliverables align with brand guidelines, campaign objectives, and quality
expectations.
• Supervise shoots to ensure content authenticity and creative excellence.
3. Campaign Strategy & Execution
• Create and pitch influencer marketing strategies tailored to each brand’s goals.
• Develop innovative content collaboration ideas that drive engagement, reach, and
conversions.
• Work closely with the digital marketing and creative teams to integrate influencer
campaigns into broader marketing initiatives.
• Track influencer trends, emerging creators, and social media updates to keep strategies
fresh and effective.
4. Reporting & Analytics
• Monitor and measure campaign performance (reach, engagement, impressions,
conversions).
• Provide detailed post-campaign analysis with learnings and recommendations.
• Maintain updated influencer databases, relationship logs, and campaign archives.
At Webenza, we build brands, give them visibility and become their voice. We believe in innovating simplicity, fueling conversations and enhancing reputation. Puneet Pahuja, the founder and CEO with his years of experience formed Webenza with a zeal to make a difference and here we are, a group of creatively charged people working together towards achieving it. What is different about that? Our competencies come from our handpicked people from diverse backgrounds, each with a distinctive quirk quotient. The one thing that is common amongst all is the passion and drive to excel in what we do. What’s more? - Our work leaves us clueless to the difference between work and fun. We blend out-of-the-box creativity with hardcore technical expertise and Social Media Analytics to make it happen. We love what we do and hence ensure that we exceed customer expectations every single time. We combine design, innovation and technology to deliver extraordinary results. We are working with Schneider Electric, The Royal family of Baroda, Inventure Academy, Angel Prime, Clarks and Rotary Club of Bangalore IT Corridor, just to name a few of our clients.